… Swift’s team worked around the major studios—represented by the Alliance of Motion Picture and Television Producers, or AMPTP, in the ongoing labor negotiations—altogether when it came to producing and releasing Taylor Swift: The Eras Tour. The film was self-funded, with Swift reportedly spending $10 to $20 million to produce it and her parents working directly with AMC Theaters on distribution. … Though Swift’s film may not do Barbie numbers, she is set to break even more records when it opens next month. Already, it’s on track to make up to $100 million in its first weekend—and could open as high as $145 million, according to BoxOffice.com. That’s unprecedented for a concert film, and would put it in the top five theatrical openings this year.
So basically she met all of their demands for a self-funded film which will likely get a profit within a weekend. Seems like the demands aren’t real profit killers like movie studios are saying. Who would have guessed.
Way go go Taylor. Really showing how being a good person can work while still making money
I don’t follow her, but she pretty consistently seems like a smart cookie. This is badass.
