There was a prophetic podcast episode from the series Plain English a while back that I constantly think about.
In that episode the author describes how the internet is going through a revolution.
Basically 20 years ago, the internet was all about gaining numbers. Companies could operate at a loss if they got people signed up. Facebook, Google, YouTube, Uber, Deliveroo, etc. they were all about getting you in their mailing list or consumer list and who cares what happens then.
Now there’s an issue because that model is not profitable. In order to continue, all the internet is moving towards subscription.
In a sense, I don’t think of that as intrinsically bad. Patreon is a good example. The internet is now filled up with so much shit that people are willing to pay to filter it. So with Patreon, you pay a fee to support an artist to produce the content you want. That itself isn’t a bad idea.
Now that being said, a lot of “bad things” do emerge. The fact that you can no longer buy software like Adobe and it’s all subscription based. That’s shit. But that also inspired software alternatives like Affinity Designer.
…are you serious?
There would be so much data in understanding people’s light usage. For example, you could figure out how late or early people get up, number of people living in a house, how crowded the house is, how many lights are used per room, etc etc. it would be a gold mine of information.
Let’s say you’re a home automaton designer. You want to design devices to be used in the home, but in order to design such devices, you need enough of a stockpile of user data. This lightbulb data would be incredible valuable.
You can probably even analyse the data and determine things like whether someone is watching tv late at night.
From a nefarious view, how valuable would this data be to robbers and thieves?