Boutique hotel signs on for mixed-use Medley redevelopment Josh Green Tue, 10/22/2024 - 16:14 A boutique hotel concept is officially bound for Medley, a sizable office park redevelopment in the tony north OTP suburb of Johns Creek.
The Johns Creek City Council on Monday unanimously approved plans for the 175-key hotel as brought forward by Toro Development Company, which is hoping to replicate the successful blueprint set by its hospitality component at Avalon, The Hotel at Avalon.
Plans for The Hotel at Medley call for a restaurant linked to both the lobby and an adjacent new plaza, 5,000 square feet of meeting space, outdoor gathering spaces, and amenities described by TDC officials as “resort-quality.”
Like the Avalon lodge, the hotel’s target demographic will basically be everybody—business travelers, locals with out-of-town guests, birthday parties, girls getaways, plus weddings and special events, according to TDC. It’s expected to be one pillar of the 43-acre, mixed-use venture TDC is developing at the corner of McGinnis Ferry Road and Johns Creek Parkway.
How the 175-key boutique hotel is expected to relate to a Medley greenspace and retail. Courtesy of Toro Development Company
TDC head Mark Toro said his company is currently “in the process of identifying potential development and brand partners who understand the high-quality hospitality experience we seek to deliver at Medley” in a project announcement.
TDC’s construction forecast calls for breaking ground on Medley later this year, with a grand opening scheduled for the third quarter of 2026.
Beyond the hotel, Medley’s initial phase is set to include roughly 180,000 square feet for retail, restaurant, and entertainment spaces, a 25,000-square-foot plaza, and 100,000 square feet of offices. Residential plans call for 133 townhomes and 340 apartments in phase one.
An existing four-story office building on site is also being renovated and woven into the master plan for a workplace TDC officials call “commute-worthy.”
Projected look of Medley’s repurposed office building, next to a standalone restaurant and central plaza. Courtesy of Toro Development Company
Medley’s phase one will include the first suburban locations of Fadó Irish Pub and Little Rey, a Mexican concept by chef and restaurateur Ford Fry.
Other announced tenants include CRÚ Food & Wine Bar, 26 Thai Kitchen and Bar, Five Daughters Bakery, Summit Coffee, Lily Sushi Bar, Knuckies Hoagies, Cookie Fix, Sugarcoat Beauty, BODY20, and AYA Medical Spa, among other concepts.
TDC completed the $44-million purchase of land needed to build Medley in March. The company previously razed an outdated, 350,000-square-foot office building to prep the site for construction.
All told, Medley is expected to create 900 residences deemed luxury-grade (all townhomes and apartments), another 20,000 square feet of retail, and an Avalon-style central greenspace designed for community events and gatherings. Plans call for hosting 200 events per year, ranging from live music and outdoor wellness classes to art festivals and watch parties.
Courtesy of Toro Development Company
Eventually, Medley is planned to become just one facet of Johns Creek’s 192-acre Town Center, a blend of housing, hotels, offices, lakes, and greenspace about the size of Piedmont Park.
Swing up to the gallery for more context and project images.
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11650 Johns Creek Parkway Medley The Hotel at Medley Town Center Toro Development Company Mixed-Use Development Alpharetta Johns Creek Parkway McGinnis Ferry Avalon Colony Square TDC U.S. Realty Advisors Third Place Fulton County Town Center Vision and Plan State Farm State Farm Insurance Co. OTP Atlanta Development Atlanta Suburbs Mark Toro Kimley-Horn & Associates Boston Scientific Franklin Street Stream Managing Nelson Worldwide Site Solutions Johns Creek City Council Johns Creek Town Center Vision and Plan Johns Creek City Hall Creekside Park Adaptive Reuse Adaptive-Reuse Adaptive-Reuse Development Little Rey CRÚ Food & Wine Bar Fadó Irish Pub
Images
The Medley site’s location in Johns Creek, in relation to Atlanta’s north OTP cities. Google Maps
How the 175-key boutique hotel is expected to relate to a Medley greenspace and retail. Courtesy of Toro Development Company
Projected look of Medley’s repurposed office building, next to a standalone restaurant and central plaza. Courtesy of Toro Development Company
Courtesy of Toro Development Company
Courtesy of Toro Development Company
The 43-acre Medley will be the first new section of Johns Creek’s Town Center concept. Toro Development Company; designs, Nelson Worldwide
Toro Development Company; designs, Nelson Worldwide
Previous demolition wok at the 11650 Johns Creek Parkway site. Courtesy of Toro Development Company
Part of the 43-acre property, as seen along Johns Creek Parkway, while still actively used by State Farm in 2017. Google Maps
Overview of the Medley site’s two mid-rise office buildings formerly occupied by State Farm Insurance Co. The building at bottom is being incorporated into the new project. Google Maps
Subtitle 43-acre Johns Creek project on pace to break ground this year, per developers
Neighborhood Johns Creek
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