It was a paraphrased quote of Lukas himself that said he made the first films for 10 year olds and the second series for 5 year olds. You need to see it from the perspective of someone willing to risk losing tens to hundreds of millions of dollars in a gamble that is never a sure thing. The artistry is a very minor often overlooked aspect when this kind of money is in play. I’ve had a job spending a couple of million dollars a year where my mistakes could cost a chain of businesses closing and around three dozen jobs. Buying high end bicycles at that scale requires me to completely disconnect my opinion and style biases and become an account first and foremost. People do not take risks to tell stories, they tell stories that follow an interpretation of statistical metrics.
The targeted movie rating is key to demographic and without a demographic there are no numbers to make a financial argument for the risk. Films are made TO fit, not made AND fit. The risk is never blind.
It was a paraphrased quote of Lukas himself that said he made the first films for 10 year olds and the second series for 5 year olds. You need to see it from the perspective of someone willing to risk losing tens to hundreds of millions of dollars in a gamble that is never a sure thing. The artistry is a very minor often overlooked aspect when this kind of money is in play. I’ve had a job spending a couple of million dollars a year where my mistakes could cost a chain of businesses closing and around three dozen jobs. Buying high end bicycles at that scale requires me to completely disconnect my opinion and style biases and become an account first and foremost. People do not take risks to tell stories, they tell stories that follow an interpretation of statistical metrics.
The targeted movie rating is key to demographic and without a demographic there are no numbers to make a financial argument for the risk. Films are made TO fit, not made AND fit. The risk is never blind.