UrbanizeAtlNewsBot

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Images: Another new downtown ATL hotel nearly topped out Josh Green Mon, 03/17/2025 - 08:02 Barely six months after its site was cleared and prepped for vertical construction, another downtown hotel development has nearly reached its ultimate height, albeit shorter than originally expected.

Intown’s second Moxy by Marriott hotel continues a wave of new and proposed lodging options across downtown Atlanta—from near the Gold Dome to the former Gulch and the tourism district’s heart—with a month of FIFA 2026 World Cup matches now just 15 months away.

As of this week, the 329 Marietta St. Moxy project has about two more stories to rise before topping out, according to renderings and building permit details.

The 183-room lodge will stand next to Hyatt Place Atlanta hotel in a location easily walkable to Centennial Olympic Park, the Georgia Aquarium, Georgia World Congress Center, and Mercedes-Benz Stadium, among other attractions.

Progress on the Moxy by Marriott project Sunday in the 300 block of Marietta Street downtown. Josh Green/Urbanize Atlanta

Previous building on the 329 Marietta St. property, with downtown’s Hyatt Place shown to the left and behind. Google Maps

The hotel’s development team of Nexera Capital and Emerge Hospitality Group has previously said they hope to finish the project as soon as possible, with downtown’s FIFA frenzy on the horizon next year. Winter Construction is building the project.

Building permits indicate the hotel will stand 10 stories—a reduction of three stories from earlier plans with different designs, especially for base levels and the roof. (The room count, however, remains the same as before.) An updated Elevate Architecture Studio rendering shows plans for multi-story, lighted signage wrapping a corner of the building have also been subtracted.

Designs do call for a rooftop lounge, a bar at street level, a speakeasy, and several other gathering spaces around the property, according to developers.

Marriott opened its other Atlanta Moxy hotel—a dual-branded fusion of Moxy and its European-inspired AC Hotel brand—on 14th Street in Midtown just before for another impactful event: Atlanta’s 2019 Super Bowl. The hotel giant bills the Moxy concept as more “playful, affordable, and stylish” than more upscale brands under its flag. More than 125 Moxy locations operate around the world.

The hotel’s stance near a retail portion of another newer lodge, Hyatt Place Atlanta, next door. Josh Green/Urbanize Atlanta

The Moxy project as seen today, looking south from Ivan Allen Jr. Boulevard. Josh Green/Urbanize Atlanta

The Moxy concept will join numerous hospitality ventures recently delivered or in the works near downtown’s signature park.

The Signia by Hilton project delivered almost 1,000 hotel rooms last year, marking Atlanta’s tallest new hotel in four decades. Fronting Centennial Olympic Park, the 22-story Margaritaville resort condo building by Wyndham Destinations opened in 2022 with 200 suites and two floors of retail near SkyView Atlanta. And Centennial Yards expects to finish its 229-room Anthem hotel this year, with another 230-room lodge also under construction as part of that project’s entertainment and sports district.

Meanwhile, near the northeast edge of Centennial Olympic Park, a proposed Residence Inn by Marriott would rise 14 stories. And plans came to light last year for a 260-room hotel that would include the Motto by Hilton brand at 524 West Peachtree St., where the 1920s Rosser Building was demolished several years ago.

Elsewhere in South Downtown, adaptive-reuse The Origin Hotel Atlanta, a Wyndham Hotels and Resorts property, was previously scheduled to open last fall, but that’s been delayed.

Head up to the gallery for more context and a Moxy project update in photos. Below is a comparison of current plans and the taller concept initially proposed.

Current designs for the 239 Marietta St. project. Moxy by Marriott; designs, Elevate Architecture Studio

Earlier designs for the Moxy-branded downtown hotel, with parking levels more transparent and a bolder roofline. Moxy by Marriott; designs, Elevate Architecture Studio

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