Photos: How downtown ATL’s latest major hotel project is turning outJosh GreenMon, 12/01/2025 - 08:11Another downtown Atlanta ground-up new hotel is on the verge of opening, promising bold designs and an “unapologetically fun approach to hospitality.” It’s time to see what that looks like, in the flesh, from street level. Tweaked from its original taller (and bolder) designs, Moxy Atlanta Downtown fills a gap in Marietta Street’s tourism district formerly occupied by a parking lot and low-rise commercial building. The 329 Marietta St. project has installed its leadership and launched a website as construction winds down. (The website indicates Eggslut, a trendy Los Angeles-based breakfast and gourmet sandwich chain, will be part of the Moxy’s dining lineup, joining another planned Eggslut location at Krog District as the first on the East Coast.) Variations of digital messaging that greets downtown dwellers today. Josh Green/Urbanize AtlantaHotel reps recently told Urbanize Atlanta their goal is to open Atlanta’s latest Moxy within the first two months of next year, well before 2026 FIFA World Cup hoopla is expected to sweep over the city. With exteriors nearly finished, the 183-room lodge stands next to Hyatt Place Atlanta hotel in a location easily walkable to Centennial Olympic Park, the Georgia Aquarium, Georgia World Congress Center, the College Football Hall of Fame, and Mercedes-Benz Stadium, among other attractions.The hotel topped out at 10 stories—a reduction of three stories from earlier plans with different designs, especially for base levels and the roof. Plans do call for a rooftop lounge, a bar at street level, a speakeasy, and several other gathering spaces around the property, per developers.  Earlier designs for the Moxy-branded downtown hotel, with parking levels more transparent and a bolder roofline. Moxy by Marriott; designs, Elevate Architecture StudioThe building’s south facade, facing the College Football Hall of Fame. Josh Green/Urbanize AtlantaThe hotel giant bills the Moxy concept as more playful, stylish, and affordable than more upscale brands under its flag. More than 125 Moxy locations operate around the world.Marriott opened its other Atlanta Moxy hotel—a dual-branded fusion of Moxy and its European-inspired AC Hotel brand—on 14th Street in Midtown just before another marquee sporting event, Atlanta’s 2019 Super Bowl.  The Moxy property will join numerous hospitality ventures under construction now, or delivered in recent years, within a quick walk of downtown’s signature park and stadiums. Fronting Centennial Olympic Park, the 22-story Margaritaville resort condo building by Wyndham Destinations opened in 2022 with 200 suites and two floors of retail near SkyView Atlanta. The Signia by Hilton project delivered almost 1,000 hotel rooms last year, marking Atlanta’s tallest new hotel in four decades. Elsewhere, adaptive-reuse The Origin Hotel Atlanta, a Wyndham Hotels and Resorts property, debuted earlier this year. Centennial Yards officially opened its first hotel last month—the 229-room Hotel Phoenix—with another 230-room lodge also rising as part of that project’s entertainment and sports district. A smaller boutique hotel component is also gearing up to break ground where Centennial Yards meets the Castleberry Hill loft and arts district, officials recently told Urbanize Atlanta. Meanwhile, near the northeast edge of Centennial Olympic Park, a proposed Residence Inn by Marriott would rise 14 stories. And plans came to light early this year for a 381-room hotel that would include the Motto by Hilton brand at 524 West Peachtree St., where the 1920s Rosser Building was demolished several years ago.How Moxy Atlanta Downtown now meets the Marietta Street sidewalk where a parking lot and small commercial property once stood. Josh Green/Urbanize AtlantaFull 10-story facade over Marietta Street today. Josh Green/Urbanize AtlantaDowntown’s Moxy is being developed by Nexera Capital and Emerge Hospitality Group and will be operated by LBA Hospitality. Rates have yet to be posted on the property’s booking portal. Valet parking will cost $55 per day, and dogs are welcome for a $75 fee per stay. For the downtown property, a complimentary cocktail at Bar Moxy comes with each stay. Swing up to the gallery for more context and a look at how exteriors have come together for this latest addition to downtown’s hospitality landscape. **…**Follow us on social media:Twitter / Facebook/and now: Instagram• Downtown news, discussion (Urbanize Atlanta)Tags329 Marietta St.Moxy by MarriottMoxyGeorgia AquariumMoxie hotelsAtlanta HotelsDowntown HotelsHotelsAtlanta ConstructionAtlanta DevelopmentGeorgia World Congress CenterCentennial Olympic ParkElevate Architecture StudioNexera CapitalEmerge Hospitality GroupWinter Construction CompanyWinter Construction GroupMoxy Atlanta DowntownLBA HospitalityEggslutImagesPrevious building on the 329 Marietta St. property, with downtown’s Hyatt Place shown to the left and behind. Google MapsHow the .35-acre plot is slotted along Marietta Street—shown prior to demolition and infrastructure work. The site sold for $4 million in summer 2022, per property records. Fulton County Government/Board of AssessorsHow Moxy Atlanta Downtown now meets the Marietta Street sidewalk where a parking lot and small commercial property once stood. Josh Green/Urbanize AtlantaLobby and retail spaces at downtown’s forthcoming Moxy-branded lodge. Josh Green/Urbanize AtlantaLighted signage has yet to be installed on a large vertical board at left, positioned over retail. Josh Green/Urbanize AtlantaFull 10-story facade over Marietta Street today. Josh Green/Urbanize AtlantaHow the Moxy property relates to retail (The Yard Milkshake Bar) at neighboring hotel Hyatt Place Atlanta/Centennial Park. Josh Green/Urbanize AtlantaJosh Green/Urbanize AtlantaThe hotel’s context, looking south along Marietta Street. Josh Green/Urbanize AtlantaJosh Green/Urbanize AtlantaJosh Green/Urbanize AtlantaThe building’s south facade, facing the College Football Hall of Fame. Josh Green/Urbanize AtlantaJosh Green/Urbanize AtlantaMoxy Atlanta DowntownVariations of digital messaging that greets downtown dwellers today. Josh Green/Urbanize AtlantaJosh Green/Urbanize AtlantaSubtitleTweaked from original designs, Moxy lodge fills low-rise gap in Marietta Street tourism districtNeighborhoodDowntownBackground ImageImageAssociated ProjectMoxy by MarriottBefore/After ImagesSponsored PostOff

#Atlanta #UrbanizeAtlanta #theATLBot