I’m sure that the new Saudi owners and Jared Kushner will be looking into hacking up human developer cost by any means necessary.
You laugh, but AI is a pretty good fit for EA. Repeatedly churning out new iterations of the same exact thing over and over every year, with the roster changed and the art fucked about with a tiny irrelevant amount? Yup
Then let’s hope that AI will pay to play it.
Honestly, I wouldn’t change a thing. They’re going to gut EA for a money laundering scheme of epic proportions and it finally happened to a company that fucking deserves it.
Sadly, the people who deserve it (the Executives and shareholders) are going to walk away with a bunch of money. The workers will take the brunt of EA’s downfall.
They should all just immediately quit. Good luck to the fucks figuring out how to extract 20 Billion from some buildings, the crap inside of them, and zero knowledge about how to access anything stored digitally.
Christ, couldn’t they start with something like Sinclair or Google instead?
Sinclair is part of their machine and Google is too big.
Hmmmm, I did think you could not make EA worse. But it seems like they are going to give it a go.
I keep forgetting that this stupid AI bubble hasn’t popped yet and I’m always surprised someone is trying to add it to their business
“I keep catching myself in this uncanny loop — expecting the so-called ‘AI moment’ to have fizzled out, only to realize the bubble hasn’t just not popped, it’s still inflating. You didn’t just add AI to your business plan, you pivoted your entire narrative to center on it — because in 2025, apparently, no pitch deck is complete without a sprinkle of machine learning magic. Every time I see it, I’m not just surprised, I’m re-surprised — like déjà vu, but powered by buzzwords and venture capital fumes.”
edit: the above is the same comment I replied to, but run through an AI to sound more like an AI wrote it.
Ed Zitron writes some fantastic pieces regarding exactly this.
More ed more ed!
Only person with a damn brain writing articles. Cant wait for this trash bubble to pop.
Oh no ha ha oh no no noooo.
You fuckers are going under. None of us are buying your shit-- especially if it’s all AI generated shit.
None of us… on Lemmy. Normal people don’t care, they’ll be making as much money as ever.
Guaranteed years from now, tons of people still buy madden and have no idea EA was ever sold. Honestly, even if they did know, im sure most will still buy it.
If they do it right, you won’t know what parts are AI. There’s a shit ton of work that goes on that users have no fucking clue about and would never know. AI isn’t just for obvious user facing content.
Sure but AI isn’t that good yet.
It isn’t good at anything but it’s useful for a bunch of stuff. AI won’t take over anyone’s entire role yet but will assist in tasks for existing roles. It’s already being integrated into workflows and processes. All those interactions are being recorded and that record is what teaches AI how to do the tasks and eventually the role itself. It’s isn’t if, it’s when.
HAHAHAHAHAHA!
I hope they bankrupt and rest in their own shit
maybe we’'ll get lucky and they’ll burn out so hard they have to sell the titanfall, mass effect, and dragon age IPs to companies who won’t fuck them up.
Battlefield 6 is fucked.
It will do the opposite. More costs and less profit.
Oh no they bought the hype
Was “Yakety sax” playing in the background when they said that?
Thou shalt not make a machine in the likeness of a human mind.
Fortunately, thou hast not even come close
